Your campaign, from entry to payout.
Cashback, refund, prize draws and loyalty campaigns on our own platform. You are the promoter, we run your campaign.
Thinking up a campaign is the fun part. The work starts afterwards.
A landing page, entrants signing up, receipts that have to be checked, amounts that have to be transferred, products that have to be shipped, and questions coming in. At most brands that is scattered across three or four suppliers. With us it runs through one system, at one company. You think up the campaign, we run it. And you get a tailored report showing exactly what the campaign delivered: how many entrants, which products, which shops, which regions and whatever else you want to know. **The campaign is and stays yours.** You are the promoter, you set the terms and the campaign budget is yours. The payout also uses your money, in two ways you choose between: we pay out on your instruction, from a separate account held in the name of your campaign in the form *Vogelaar inzake* your brand (Dutch for "Vogelaar re:"), on which your campaign budget sits separately and does not run through our own funds. Or you pay out yourself and we supply the payment file, ready to load into your bank. **In both cases the campaign runs under your name**, even when our customer service answers entrants' questions. To the entrant you are the promoter, and that is exactly as it should be.
Money or goods. We do both.
If it is an amount, you can choose: we make the payment for you, or we supply a payment file that you load into your bank yourself. If it is a product, premium or prize, we pick, pack and ship it. Most companies can do one or the other. We do both, with the same people and the same system.
What we take care of.
From the campaign page to the last parcel, and the print work in the shop runs in the same schedule.
The landing page where entrants see which campaign it is and sign up. In your brand style, on your own (sub)domain or in our own environment.
Sign-ups, receipts, campaign codes and proof of purchase. We check whether an entry is valid, and detect fraud: duplicate entries, edited receipts, entrants under different names. Whatever does not add up we take out before the payout.
Money or goods: we pay out or supply the payment file, and ship products, premiums and prizes ourselves.
Our customer care team takes over the questions, complaints and compliments: by phone, by email and through social. On your behalf and in your tone, so your entrant never notices it is us.
Visibility of entries, approvals and payouts while the campaign is running, and usable data once it has finished.
The entry card, the POS materials in the shop, the mailing to your existing customers. We print and mail it ourselves, so it runs in the same schedule.
All the figures from the same source.
Entry, validation, payout and shipping all sit in the same system here. Everything that happens in your campaign therefore comes from the same source: no separate figures from different systems that you still have to merge yourself. After that it becomes genuinely usable. That data shows who your (new) customers are, which channel delivered most and where your next campaign can be sharper. So you can judge, with evidence, what the campaign delivered, whether to carry on with it, and how best to divide your budget next time.
What kinds of campaign.
The customer buys, sends in their proof of purchase, and gets money back.
Money-back guarantees and similar warranty campaigns.
Including the draw, notifying winners and shipping prizes.
Prize draws involve Dutch betting and lottery tax. Paying that is something you do yourself or through your accountant. We do not take that over. But we have run enough campaigns to know what to watch for, and we are happy to think it through before your campaign goes out.
Collecting towards a product or a discount, with the handling behind it.
A gift with a purchase or at a milestone, with the logistics around it.
The chain as an advantage.
A promotional agency can think up a fine campaign and pay it out. A fulfilment company can ship parcels. A printer can make the entry cards. We do all three, under one roof, so there are no suppliers pointing at each other when an entrant has not received their prize, but one person responsible who sorts it out.
Why it works.
In a campaign the gain is in the execution. Your entrant notices exactly how it goes: whether their entry is assessed quickly, whether the amount is in their account on time, whether their parcel arrives. That is the moment they form a view of your brand, and that moment is the one we handle. We are set up for it, and have been for decades. We work with your entrants' personal data and are ISO 27001 certified for it; ISO 9001 assures the quality of our processes. And because we build our own software, we can simply make a campaign that is put together slightly differently. The technology makes it easy; our skilled people make it good.
We run the campaign and the payout: money or goods, with the same people.
Is your campaign put together slightly differently? Then we simply build that.
Your entrants' personal data is assured, and so is the quality of our processes.
More about promotional campaigns?
How a cashback campaign runs, and which steps we carry out.
